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I believe that the Decapitated Edwardian BeMonocled Snowman Head is a symbol for man's triumph over winter, via warm clothing and road salting. Notice that the women are not typical snowy weather boots, but classy little shoes. They do not fear ice.
I was just imagining him rolling onto my porch and luring me into opening up by knocking himself into the door and producing a mysterious sound I would be moved to investigate: roll-thump, roll-thump, roll-thump.