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Nicely done. I see those commercials all the time and they always bother me a bit since they're so over the top in the "you're NEVER safe" concept. I don't know who Sarah Haskins is, but I'm a fan already.
I remember seeing these commercials. I'm glad I don't really watch TV anymore. I'm paranoid enough at night as it is. And during the rest of the day for that matter too. :-/