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it's in previews at the moment, so i think they're still trying to nail down some of the timing with the dialogue, but the quick and witty back and forths are definitely there, and the overall theme seemed to be 'corporate involvement is destroying media,' so, yeah, i'd say it's fairly 'sorkin-y.'
seanyboy - it's out in November in the US (playusa.com have it) but apparently not in the UK until 2008. Which is weird as it's apparently a Christmas-themed film.